Marcelo Leonardo Benini | Partner – Creative Director
A graduate of CEUB in Social Communication, with a post graduate in Strategic Marketing Management from FGV (Getúlio Vargas Foundation), Marcelo Benini was awarded the title of Advertiser of the Year in Brasília, by ABRACOMP (Brazilian Association of Advertising Columnists).
In 1997, with ten years of experience, having worked at major agencies in Brasília, Recife and São Paulo, he started his own company, Comunicata.
As a copywriter and creative director, he won over 100 awards, among them: Short List Creation Club of São Paulo, Brazil Columnists Award, Federal District Columnists Award, About Award (SP), Marketing Best, Dez Award for Creation, Outdoor Central, FIPTUR – International Tourism and Ecology Festival, Creation Club of Brasília Award, Creation Club of Pernambuco Award, FestRadio Transamérica, World Advertising Festival – Gramado, and was a finalist in the Abril Award.
He was director of the Creation Club of Brasília (Clube de Criação de Brasília) for two years. He was a juror for important advertising awards many times, such as the Abril Advertising Award, Criação Magazine Evaluations (Medium & Message) and the Creation Club of Brasília Festival.
Patricia Rosset | Partner – Creative Director
Born in New York, she is a graduate in Advertising and Publicity from FAAP-SP. She began her career in 1995 working for the Marketing Department at CIC Video – SP. She also worked in the Event Promotion agency (Creative), at Newco Marketing Services (Marketing Dept.), Keytec Industries (Creative), Eugênio Communication (Creative) and at the direct marketing agency Fábrica, where she worked for five years.
Specialized in the development of direct marketing campaigns, creating for accounts such as Itaú Group, Intelig, Editora Abril, Otis, CNIS, Telefônica, Casas Pernambucanas, Computer Associates and TAM. She is a Partner-Director at Comunicata since January 2004.
As artistic and creative director, she was won awards at numerous festivals, such as the World Festival in Gramado, Brazil Columnists, Jorge Salim Award for Graphic Excellence, Brasília Columnists, among others.
